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Same People, Same Place, Now Ace!

UPDATE September 9, 2022 – We can now accept Ace Rewards! If you have been a regular True Value Rewards customer, we have converted you to Ace Rewards automatically. If you aren’t sure if you are an Ace Rewards member, we can look up your account based on your phone number. Please ask our staff if you have any questions. We will accept your True Value Rewards coupons through Dec. 1st. 

Some benefits of Ace Rewards include:

  • 10 points per dollar on many purchases. Some exclusions apply. 2,500 points = $5 reward
  • 1,000 new Member bonus points
  • Access to many member only benefits including exclusive offers, instant savings, Ace App Only offers and more


August 22, 2022 – We have moved into the process of resetting aisles and re-merchandising our stores to better serve you. We are also updating our store signage and have launched this new website. Some products and aisles are getting moved around to create a better shopping experience for you. The stores may be a bit disorganized during this phase, so we ask that you please have patience with us, and reach out to a store associate if you need assistance. We are excited about these changes and look forward to the positive impacts they will have for you, our customers. Keep an eye out for our Grand Re-Opening, coming soon! Please keep reading for more details on what these changes mean for you and our stores. Same People, Same Place, Now Ace!


May 25, 2022 – We have been getting some inquiries lately, and if you’ve been in the store recently you may have noticed some product changes and variations. We are currently in the process of switching our primary supplier from True Value to Ace Hardware. This has been a difficult decision to make, but we feel that switching to Ace is the best way to grow our business, while continuing to serve our customers with best products and services. Although we are undergoing some changes, we are still the same locally owned and operated business. You will still see the same faces and receive the same great service that you are accustomed to. Switching our primary supplier to Ace will allow us to serve you, our customers, with a wider range of products and access. We will still have access to True Value as a secondary supplier as well. We are not changing ownership, location or staff. 

What is Ace?

Ace is a hardware buying cooperative that allows independent hardware stores, like Nelson’s, to buy a wide assortment of products at competitive prices. Ace is not a franchise that tells its members what to carry or how to merchandise its stores. Ace is not buying Nelsons. We are becoming a part of the Ace buying cooperative.

What is changing and how do these changes affect you, our customers?

Products – You will start to see some packaging throughout the store branded as Ace. As we make this transition, you may also notice some variations in descriptions on your receipts as we replace True Value products with Ace products. Please ask our staff for help if you cannot find a product that you are used to purchasing from us. Ace offers different brands, sizes and colors than True Value, so there might be a close equivalent on the shelf. If not, we have access to their warehouse with over 100,000 SKUs available to us. The switch to Ace will give you a broader product selection, and we will be able to carry some more national brands that you may recognize.

Rewards Program – In the coming months, our active rewards members will be transitioned to Ace Rewards. Customers will receive coupons and mailings from Ace instead of True Value. Stay tuned for more information.

Ship-to-Store and Special Orders – Later this summer, you will be able to shop for any items that we don’t currently stock and have them shipped to our store. You will continue to be able to shop our entire inventory at Through Ace, we will also be able to offer faster turnaround on many special order products. These changes will give us an even wider range of selection than we’ve ever been able to offer.

Store Branding – Later this summer, our stores will no longer say True Value and will be updated with new Nelson Agri-Center Ace Hardware and Nelson Ace Hardware logos.

We ask that you please be patient as we transition the stores this summer. We are excited about the positive impacts these changes will have for you, our customers. Please don’t hesitate to reach out if you have any questions or concerns. Thank you for your continued support!

Same People, Same Place, Now Ace!